Arnaud Puig, also known as ARDPG, works on contrasts and oppositions. He manipulates words and confronts elements that have no common points at first sight. He plays on the notion of depth, temporality and perception. ARDPG encourages one to go beyond the first glance, to dig into the surface in order to discover the essence of his creations.

Website : ardpg.com

Instagram : ardpg

The artist ARDPG wanted his intervention on this parcel to evoke the archaeology of words.

He worked with the idea that that the history of the Frontenex Stadium is right under our feet, we have to dig this surface to discover or relive the glorious past of the club.

The artist wanted get inspiration from the place and its atmosphere. He discovered at the bar the poster of a SKU soccer match dating back to 1945 which made him want to bring back a moment of that match to relive a glorious past!

His text is written without punctuation or space, to create a kind of urban gobbledygook where the spectator has a role to play! He has to stop, take time to decrypt these forms to see letters, then words… The spectator becomes the archaeologist!

This contrast with today’s world where everything is simplified to facilitate the comprehension. The artist wished to add a layer of difficulty to the reading so to create confusion between the motive and text and for the spectator to feel pride to have succeeded in discovering the secret of the work.

ARDG transcribed the comments of the speaker of the time and recreated a game action raising the intensity to the goal! He does not say for whom the goal is, or if it is decisive because he leaves several possible readings to the text, but by reading his words, one relives the game and finds oneself at the heart of the history of UGS :

“THE LAST ATTACK PASSES IN DEPTH BEAUTIFUL ACCELERATION SMALL OVERFLOW CENTER HEAD PLUNGING THE GOALIE IS BEATEN BUUUUUUUUUUUUT IT’S…”